Writing
Field notes on marketing with AI: strategy, brand, and content, and building the tools that marketing needs.
You Can't Afford a CMO. Here's What to Do Instead
Can't afford a CMO? Two very different things get called fractional: one helps you think, one does the work. Here's how to tell which one you're being sold.
2026-09-19 · 9 minHow to Make Your Brand Stand Out With AI Marketing
AI can improve brand marketing, but it also makes every competitor's strategy converge. Here's how to actually stand out with AI marketing, not just use it.
2026-09-05 · 8 minWhy Does AI Marketing Feel the Same for Everyone?
Two marketers with identical AI tools get wildly different results. Here's the real reason why does AI marketing feel the same for everyone right now.
2026-08-22 · 7 minThe Marketing Industry Just Lost Thousands of Jobs
How AI is redefining marketing today and tomorrow, with the real 2024-2026 layoff data, and the data on who is actually winning as agencies shrink.
2026-08-14 · 17 minHow Many Non-Developers Are Actually Building Software With AI? The 2026 Data
63% of vibe coding users have no coding background. The full 2026 data on who's building, what they're shipping, and why, with sources.
2026-07-26 · 5 minCan a Non-Developer Ship Production Software With AI?
Can a non-developer ship production software with AI? Yes, with receipts: 8 products in 5 months. The honest version nobody selling a course will tell you.
2026-07-10 · 6 minA Personal Knowledge Management System for Non-Developers
How to build a real personal knowledge management system for non-developers with AI. No code, no engineers, no infrastructure. Just a method.
2026-06-20 · 5 minCan You Use Claude Code for Content Creation?
Claude Code is not just for developers. You can use Claude Code for content creation. Here is what it actually does, who it is for, and how to get started.
2026-06-12 · 6 minBest AI Model for Beginners: Start at the Top
Everyone says cut AI costs early. Here's why that's the worst advice for beginners, and which AI model you should actually start with to learn fast.
2026-06-07 · 4 minCan Claude Code Teach Coding? Yes. Here's How.
Claude Code can teach you to code, but most people use it wrong. Here's the posture that turns every output into a lesson.
2026-06-05 · 5 minHow to Audit Your Portfolio (And Why You're Doing It Wrong)
Audit your portfolio against live market data, not your own judgment. Free open-source Claude Code skill included, with rewrites and a 30-day plan.
2026-06-01 · 7 minBuild AI Agents Without Code: Prompt Architecture
I built a fully automated knowledge and publishing system with no code, just precise instructions to an AI agent. Here's how prompt architecture works.
2026-05-14 · 5 minThe Future of Software Development Without Coding
The syntax tax is dying. Explore why the future of software development without coding is the end of the tech bottleneck and the rise of the domain expert.
2026-05-14 · 6 minVibe Coding and the Future of Software Development
Vibe coding isn't just a trend, it's a fundamental shift in how we build. Learn how accidental complexity is being replaced by intentional clarity.
2026-05-14 · 5 minHow to Evaluate Your Own Work Honestly
Most builders fail to see their own flaws. Master the art of honest self-evaluation and adopt a beginner's mind to accelerate your growth.